From the furniture-grade wood veneer on the blades to the bearings in the motor, the exquisite craftsmanship of a Casablanca fan extends deep beneath its finish. Discerning consumers know that quality construction and meticulous attention to detail create a superior product, which ultimately yields superior performance and lasting durability. To see the process behind Casablanca’s legendary reputation for quality and reliability, join us on a “behind the scenes” tour of the various phases of development as one of Casablanca’s flagship products, the 19th Century fan, evolves from inception through final inspection.
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All Ceiling Fans Are Not Created Equal
"Casablanca fans have a legendary reputation for quality and reliability."
Phase One
Concept Development
The process begins with ideation—small, quick sketches to investigate various design directions. Once these sketches have captured the essence of the product, they move to the digital world. Using state-of-the-art Alias 3D software, our designers begin to construct virtual products. This software allows us to make subtle yet critical refinements, create photorealistic renderings, and utilize rapid prototyping techniques to quickly develop models for evaluation.
Phase Two
Engineering
Once the designs have been completed and approved for development, they are transferred digitally to Casablanca’s Engineering Department. Using Pro Engineer software, our engineers seamlessly continue the development of the product, ensuring that the design integrity remains intact and the product is produced as designed. Completed engineering assemblies are transferred digitally to our manufacturing partners to maintain a high level of quality and performance.
Phase Three
Raw Materials
Each 19th Century component was created for a specific purpose. Materials were chosen for quality, durability, and beauty. Use of virgin zinc (not remelted scrap) creates detailed die-cast housings, blade holders, and other components of structural integrity and inherent beauty. Furniture-grade wood veneer blades and custom hand-blown glass add to the overall elegance of the product.
Phase Four
Finished Metal
There are no less than 15 different steps in the plating process of the 19th Century fan. The finishes are applied in meticulous steps for exceptional durability and a brilliant jewel-like finish. Several steps of the plating process are shown at right.
Phase Five
Testing and Inspection
Before being packed for shipping, every component of the 19th Century fan is inspected carefully. Every detail is given meticulous attention under strict quality control standards and the final product is inspected to ensure proper form, fit, and function.
Phase Six
Retail Showroom
The best way to experience “The Casablanca Difference” is to visit your local Authorized Casablanca Dealer. With the assistance of a thoroughly trained Casablanca Specialist, you will be able to see firsthand the Quality in Every Detail™ of a Casablanca ceiling fan.
Phase Seven
Customer Support
Casablanca provides the most comprehensive service in the industry. Customers receive outstanding support from a dedicated team of seasoned professionals at Casablanca headquarters as well as through a network of 450 Authorized Service Centers nationwide.